The L'Oreal Suzhou Smart Fulfillment Center, the first of its kind that L'Oreal has built in the world, was inaugurated in SIP on Apr 26.
Aimed at providing local consumers with more customized beauty products and services, the center integrates digital and intelligent technologies such as auto-picking systems and robots to boost the company’s direct-to-consumer capacity to 50 million orders per year.
Sustainability is another important feature of the project. The high-tech plant meets LEED Gold certification standards and will produce “green parcels” through eco-friendly design and materials.
April 27, 2024
